Mangalam, which in Sanskrit means “auspicious”, Tea Estate has recently become quite well known for producing quality orthodox. This particular tea has a beautiful longish black leaf with beautiful golden buds. The tea produces beautiful golden liquor with robust Assam flavor, reminiscent of the gorgeous autumnals that come out of this region.

This month all our Assam teas are on 20% off sale. Take advantage of this sale and start your new year to taste another outstanding Assam from Jaya Teas.

Dear Friends,
I know that these are tough days for all of us. With the economy in a free fall and all the news about job losses, this is not likely to be a very happy holiday season for many of us. But in these trying days its important to remember that every dark night is followed by a bright sunrise. Like many previous downturns, this downturn too is not likely to last very long and the coming new year will bring us a lot of hope and opportunity. So friends, this holiday season lets say thanks for all the good times we have had and keep our spirits up. Let us make the most of the holiday cheer by raising our spirits and those of our friends and family.

At Jaya Teas, we would like to offer a small token of good wishes, by offering you 15% discount on any $50 or more worth teas and accessories you purchase between now and December 28th. Simply use the code HAPPYHOLIDAYS at the time of check out and 15% will be deducted out of your total invoice. In addition, we have lowered the amount of goods you need to buy to avail of free shipping. For a limited time, all orders over $50 will be shipped free. If you run into any trouble with your order, please call us at 609-818-1263

Have a very happy holiday season! And if you feel like, please send us some pictures of your celebration by emailing us at sales(AT)jayateas.com

- Madhu Pareek-Joshi

Jayateas is pleased to announce a brand new program for our new customers. To encourage new customers to try our tea, for a limited time only, Jaya Teas is happy to announce a free tea pot offer. With your first purchase of teas worth $50 on Jaya Teas website, Jaya teas will give you a free tea pot!

A $50 purchase gets you a free ceramic teapot worth $12. A $75 purchase will get you a free ceramic teapot worth $16, and a $100 purchase will earn you the gorgeous glass teapot worth $20 free! Hurry for this offer is open only until the supply of tea pots lasts!

Majority of our customers are referred from other customers and we truly do appreciate your business. So if you have friends who has never tried Jaya Teas, please forward this offer to them. In this tough economy we would love to have a few new customers.

FAQ: What do I have to do to ensure that I receive the free tea pot?
Answer: You don’t have to do anything at all. If you are a new customer, you will receive a new tea pot with your shipment. However if you want, you can write us a short note during checkout.

FAQ: Are there any restrictions?
Answer: As much as we hate to have restrictions, due to internet fraud, we need have a few minor ones to be fair to protect our legitimate customers…
1. This offer is limited to first time customers of Jaya Teas. Only one offer per family!
2. This offer cannot be combined with other offers, except our free shipping offer
3. This offer is open to customers within contiguous 48 states of the US.
4. Offer ends as soon as supplies are exhausted
5. No returns on purchases made during this offer

For more information or other enquiries, please write to

Jaya Tea Press Office
Telephone: 609-818-1263
Email: info @ jayateas.com

Jaya Teas is pleased to announce “back to school” sale on all our teas. Please use the code - “backtoschool” at the time of checkout to get 10% off on all your purchases.

Limit, one coupon per family. Minimum order $50. Cannot be combined with other offers. All orders over $75 are eligible for free shipping.

Please feel free to share this offer with your friends and family.

Watch it, just for kicks!

1) The first “T” is “Tea”. This may sound silly, but really, more than 90% of the quality of the brew is going to depend on the quality of the tea that you select. Fortunately today it is easy to buy outstanding tea. Compared to the yesteryears, when you had to be in a big city like Philadelphia, New York or Boston to get really good tea, today in North America there is almost a rennaisance in the tea culture, and you can find really outstanding teas just by going online.

In your vendor selection, try to be very selective about who you choose for your tea purchase. Read the reviews, email the owner and learn as much about the vendor as possible before buying from them. Be aware that there are two types of vendors, A speciality tea vendor that specializes in tea from certain parts of the world - China or India or Celon etc, or a general vendor who sells every thing under the banner of tea, including the crazy fruity blends to Yerba Mate to Roiboos. Generally speaking, the specialist vendor tends to know more about their tea and will in fact point you in the right direction rather than try to sell you a lot of different types of tea. So select the vendor carefully and with a good tea, you are already on the way to making an outstanding brew.

2) WaTer: The second biggest factor that influences tea brew is waTer. Heavily chlorinated water from the tap completely destroys the flavors in tea, so avoid the chlorinated tap water. Distilled water is fine, but in my experience tea tastes better with spring water than distilled water.

Beware though, that not all spring waters are created equal. My advice is, buy four or five different types of spring waters and brew the teas in them separately to see which one brings out the tea flavor the best. You may even want to test the “filter” water from one of the home filter companies. These filters not only filter the water, but also add some trace amounts of salts, and do a pretty good job in brewing tea. Bottom line, avoid chlorinated tap water and choose filtered water or spring water.

3) The third tea is “Temperature”. The general rule of thumb is, lower temperatures for Whites and Greens, and higher temperatures for Oolongs and Black teas. Mind you, the puritans go crazy over this “T” buying a kitchen thermometer and being really precise about it, but brewing good tea is not about precision, its about enjoyment. So follow this simple advice. If you are brewing a green tea, bring the water to a boil, turn the stove off, and wait for 4-5 minutes before pouring it on the green tea. For Oolong, wait 2-3 minutes, and for black tea, use boiling water. This should take care of “temperature”, but feel free to experiment around with the wait times and I am sure you will arrive at the temperature that is right for you!

4) “Time”. In my opinion, this is the most flexible “T” that you can work with. Again, the general rule of thumb is, lowest amount of time for “Green teas and Oolongs”, and most amount of time for “black tea”. So, start out with 30 seconds for green tea, and increase it in 30 second increments to arrive at the right time. On the other hand, for black tea, start with 2.5 minutes, and experiment it by going up till you come to the right amount of time.

5) And the final T is “Taste”: When we started selling teas in United States, one of the most common complaint we heard was that our teas were too astringent. I found that very surprising, because in India and other countries like Germany the astringency of tea is found to be quite welcoming! Slowly we learned that Americans prefer mellow and sweetish tea. So, when you are buying tea, be sure to ask the vendor about the astringency profile of the tea. If it is very astringent and you prefer sweet tea, you might be better off selecting a different tea.

On the other hand, you will realize that if you modulate the first four “T”s correctly, almost any tea will produce a satisfactory brew - even the most astringent one.

So, there you have it, five “T”s to help you prepare an outstanding tea. Easy to remember, easy to implement - Tea, Water, Temperature, Time and Taste. Its really not that complicated!

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Article Title: Five “T”s of Brewing Good Tea
Author: Dr. Madhulika Pareek-Joshi
Authors website: http://www.jayateas.com
About the author: Dr. Madhulika Pareek-Joshi is the President of Jaya Teas, LLC. Dr. Pareek grew up in India in a family steeped in tea industry and tea lore. Many of Dr. Pareek’s uncles and cousins are involved in the Indian tea industry and so, although a medical doctor by profession, Dr. Pareek decided to use her family connections for the benefit of US tea customer, by starting a tea company . Jaya Teas, which specialises in teas from India, has been open for business since 2004. Dr. Pareek invites readers to contribute their comments on her blog Chaiwalah, which can be found at http://www.jayateas.com/blog/
You are free to replicate this article else where, as long as this box remains intact, including the clickable links in this box
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Several other teas are also on sale, so come visit us at Jaya Teas Website and do your tea shopping today!

Jaya Teas is pleased to announce its 4th Anniversary sale starting on April 10, and going on uptoil the end of April. Make all your purchases now, and save 15% on all your tea purchases. Simply use the code SPRING08 Aat the time of check out.

We have a great selection of first and second flush teas from Darjeeling hills, Assam Valley, and the blue mountains of India - the Nilgiri Hills.

Most of our teas are available as either loose tea or as nylon pyramid shaped tea bags, to suite your convenience. But we also carry a range of tea pots for you to enjoy your teas. we welcome customer comments and suggestions. Please email us at sales (at) jayateas.com

India produces the largest quantity of CTC tea, mostly for Indian consumption because the Indian Chai is typically brewed with CTC tea, and never with orthodox tea. But while CTC sells well in India, prices in India have been rather weak, and producers have been looking to exports for greater profits. But, most ex-Indian markets prefer orthodox variety to CTC and India has been loosing ground in exports to other countries such as China, Sri Lanka, Vietnam, Argentina. Last year, reports Nandini, Indian tea exports fell to 180 million kgs. Nandini quotes some interesting statistics from India Tea Board…

• Global orthodox exports tea amounts to 1,000 million kg with a market share of 44%
• Sri Lanka and China lead with 63% share of this market. With 100 million kg export, India amounts to around 10% share
• Globally, CTCs have 39% share (amounting to 886 million kgs) with India and Kenya combined have 80% share, the balance being produced by North African countries.
• Global market share of green teas is only 17% (amounting to 386 million kgs)

Since India has dominant share in the CTC exports, the only way to grow Indian exports would be to increase the orthodox exports. Our own experience shows that indeed in the US CTC teas don’t sell much, as much as Orthodox teas, although CTCs do get used to a great extent in the RTD (ready to drink tea).

A savings of 20% on a $50 order would buy you another tea that you always wanted to drink, but were pushing off to buy later. Or, a 20% savings on $100 order will get you in the ballpark of that beautiful glass tea pot which could be used as a Valentines day gift to your loved one.

So, wrap up those Valentines day gift purchases now, and take advantage of this sale offer. All orders placed before 11.59 PM on Februray 8th will be eligible for this offer. Please use coupon code 206E78 at the time of checkout.

Enjoy the teas!!